Overview

Tasco Sales Australia (TSA) is a leading privately owned supplier of small arms, optical products, and astronomical equipment, with over 50 years of industry experience. We represent more than 30 international partners, providing a diverse and superior range of products catering to law enforcement, military, commercial sales, and world-class astronomy and optical solutions.

TSA is also the proud owner and distributor for the fastest growing sports optics globally, ZeroTech Optics (ZTO), a leading optical manufacturer dedicated to providing hunters, shooters and outdoor enthusiasts with elite optical performance in all-weather scenarios. ZeroTech Optics are committed to providing unmatched user experience, unbeatable value for money, and a dedicated customer-centric focus to supplying optics that meet and exceed our users’ expectations.

At TSA, ZTO we pride ourselves on our reliability, trustworthiness, and professionalism, establishing ourselves as one of the most esteemed wholesalers in Australia. Our modern, 1700 sq. meter facility is located in Brookvale, on the beautiful Northern beaches of Sydney. With a highly motivated and experienced team of 30+ personnel, we are committed to delivering exceptional service and support to our clients.

We are seeking a talented and highly motivated Graphic and Social Media Specialist to join our dynamic team. In this role, you will be responsible for creating compelling visual content for our social media platforms, as well as designing marketing materials to support our diverse range of products and services. Depending on the successful applicant’s location the role could be office or remote based.

All applications or expressions of interest are kept strictly confidential.

If you have a passion for graphic design, a keen eye for detail, and a strong understanding of social media trends, this is the perfect opportunity for you to become a vital part of our thriving organization.

Role Responsibilities:
  • Manage and maintain the company's social media accounts, including scheduling and publishing content, monitoring comments and messages, and responding to follower inquiries in a timely and professional manner.
  • Collaborate with the marketing manager to develop and implement promotional campaigns and create content.
  • Monitor and analyse social media performance and adjust strategies as needed to optimize results.
  • Stay up to date with the latest trends in graphic design, social media, and digital marketing to ensure our content remains fresh and engaging.
  • Design and create visually appealing graphics, images, and videos for social media posts, marketing campaigns, and company website.
  • Assist with the development and implementation of a comprehensive social media strategy to enhance brand awareness, drive engagement, and increase website traffic.
  • Ensure brand consistency across all digital channels by adhering to established guidelines and visual identity standards.
  • Assist with other design-related projects as needed, such as creation of print materials, presentations, and event materials.
  • Measure and report on the ROI of social media efforts.
Key Selection Criteria:
  • Experience in Graphic Design, Marketing and Communications, or a related field
  • Strong skills in graphics design software such as Adobe Creative Suite, Canva, or Sketch
  • Proficiency in social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok
  • Knowledge of social media advertising and analytics tools such as META Ads Manager and Google Analytics
  • Experience or understanding of Electronic Direct Marketing (EDM) layouts and scheduling
  • Proven work experience in graphic design and social media management
  • Hands on experience of content management systems and or understanding of HTML
  • Proficiency in marketing automation technology
  • Knowledge of SEO/SEM and Google Analytics
  • Excellent written communication and copywriting skills
  • An ability to work under tight deadlines.
  • A valid class C drivers licence
  • Desirable criteria
  • An interest in the outdoors and shooting sports industry.
  • A valid Australian issue firearms licence

All applications or expressions of interest are kept strictly confidential.