About Us:

Ground Force International is a Wholesaler and Importer specialising in high-quality Night Vision, Thermal Imaging, Optics, and Accessories for the Firearms Industry

We’re looking for a hard-working seasoned sales professional who loves playing with the latest and greatest in thermal imaging equipment and hunting and the outdoors

Fast-paced, progressive business requires your help. Our team is looking for someone to take on the role of a sales rep, serving our dealers through the supply of outdoor and hunting products.

Role Responsibilities:

This role is primarily on the road with some office work at the office, work from home, or remote based flexible position however training will need to be undertaken at our office initially

Ranging from…

  • Sales in person to dealer in your territory and on the phone
  • Testing the latest and greatest in Thermal Imaging equipment
  • Demonstrating and training our dealers and customer
  • Identifying and vetting potential new dealers
  • Daily CRM reporting and KPI’s
  • Providing our customers with expert advice and solutions
Key Selection Criteria:

Working with us is definitely not for everyone. We're on a mission to become a world leader in the creation and supply of outdoor products that provide valued solutions for our customers, through innovation, efficiency, and operational excellence. This is no small feat and will only be possible with the right kind of team members.

And we're not just looking for skills and experience. Having the right attitude, being a team player and shared values is just as important.

Here are some of ours:

✅ Live your Calling: We believe we all have a calling in life, we want to find ours and help you find yours, by doing what your passionate about, gifted at, and love doing then live it out loud, and help others do the same. “I urge you to live a life worthy of the calling you have received”  Eph 4:1

✅ Love: We believe in treating others the way we want to be treated with respect dignity and Love

✅ Be wrong and own the problem: Problems will NEVER EVER go away. New solutions even lead to new problems. But unless we can first see and admit that there's a problem and own it and take responsibility, we can't even begin to solve it.

✅ Hungry to learn, grow and innovate: Staying still is just as bad as moving backwards. Staying curious and always seeking to learn, grow and improve is the surest way to creating a big future.

✅ Manage systems over people: If there's a problem - first look at the system instead of blaming others. How could we fix the issue at the root by modifying or improving our systems? “A bad system will beat a good person every time” Edwards Deming

✅ We serve: Why does a business exist in the first place? Customers give us money in exchange for us solving their problems, the bigger the problem, the bigger the reward. At the very heart of this is our ability to serve.

✅ Win-Win: Good business is defined by the fair and equitable trade between parties, we believe in providing win-win deals for our customers, team, and entire supply chain.

✅ Continues Improvement: We share a commitment towards continuous small improvements so that we can make our tomorrows better than our todays.


Who this is NOT for:

❌ If you don't like shooting, hunting, firearms and the outdoors

❌ If you don't do technology

❌ If you are not a can do person with a positive attitude

❌ If you don't like solving problems and working independently

❌ If you can’t focus on the tasks required to achieve the Goals / KPI’s

❌ If you're easily offended

❌ If you take no for an answer and give up easily

❌ you're obsessed by Perfection (perfection does not exist)

❌ If you don't enjoy working with others as part of a team

❌ If Customer service isn't your strong suit and you don't love helping others

❌ If you can’t follow processes, policies, and directions

❌ If you are scared of change and getting out of your comfort zone and continues improvement (we love constant change and improvement)


WOW! If you got this far and think this is for you, and your one of the weird people who think you or someone you know will fit into with our unique team and “want to live a life worthy of the calling you have received” ……. then we encourage you to take the next step and apply!

  • A current Firearms / gun (desirable) and Driver’s License (required)
  • Has a passion for the outdoors and hunting with optical, night vision and thermal imaging equipment
  • Is Tech savvy with electronic devices, use of smart phones, MS office, video conferencing and preferably CRM’s, and other business systems
  • Has a proven track record of business to business wholesale sales or accounts management, or customer service (preferably 3 years+ of experience in a similar role)
  • Has the ability to delight our customers by understanding their specific needs, desires and pain points and finding and owing the solutions
  • Great communication skills; able to convince others to buy our products or to otherwise change their minds or actions
  • The ability to solve problems and from time to time handle complaints, accept criticism, be a mature person who is not easily offended and takes things personally when they don't go your way and can deal calmly and effectively with high-stress situations while keeping emotions in check
  • Other skills or any weird or wonderful skill you may have would be an advantage

Please apply via Seek ad


Sales Rep: QLD / NSW  https://www.seek.com.au/job/59734100

Sales Rep:  WA / NT  https://www.seek.com.au/job/59734318

Sales Rep: VIC, TAS, SA  https://www.seek.com.au/job/59734244